Advertisement Research

 In the class, we have been discuss about advertisement. We discuss about the tagline, text,layout and the colour that it use. Furthermore, we discuss about what the advertisement try to present us for their products. So, I will choose 2 advertisement to talk about what is similar,different and what I like about it and what I don't like about it. for the first advert is contemporary advert for Samsung Dual LCD PL 100 suggest that you can use take a easy selfie by yourself for the second one is Kodak camera point is little camera but can take a big photo. The target for first advert is girls or young women, I think the idea for this one is very interesting. I like about how they show that it easy to take a selfie and the photo will come out like have someone take that photo for you.These advert show the different about how small of camera and the result of a big size photo that you will get from this camera. I like it to make people think that is impossible to take a big pictures.

For the similarity between 2 advert is make people think that it easy to use and it can do or it work more than you think after you saw it and there have a lot of gimmick to make people want to try the camera. However, For the difference is the first one is more editing and it's obvious modern. The another one is more vintage, there not have a lot of editing just take a picture of a guy hold a camera and put the result of camera and they use colour of his and her shirt refer to Kodak logo.





source: Samsung camera


source: kodak camera







Comments

  1. Milan Multimedia Marvel19 October 2022 at 03:11

    Good that you started analysing the two adverts. However, you need to complete this and talk about how have they inspired you to create your own advert? You need to add a little more commentary to write what ideas did they give you to create your own advert and what did you learn from them.

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